Sage Communications powers the outreach behind the minds and missions driving America's capital of ideas. Our integrated communications consultancy creates strategic outcomes for enterprise, government, and social-benefit organizations. We craft tailored communications and consulting solutions from a mix of in-house strategy, research, branding, marketing, public relations, social media, digital, and event services. Our clients include global enterprises, early-growth firms, associations, government agencies, and coalitions.
Purchasing Power TV Commercial
Client: Purchasing Power
Category: Video/Audio | Television | 288. Single Spot
About Project
Sage produced an animated TV commercial for Purchasing Power promoting their purchase program to a federal government audience. The commercial targeted federal civilian employees, retirees and retired military ages 21 and up. The spot ran on YouTube and major ConnectedTV network channels / content creators such as Bravo, ESPN, ABC and CBS, with an estimated reach of 11 million households via ConnectedTV and 2 billion through YouTube.
Credits
Creative Director: David Gorodetski, Kristen Thoman
Art Director: Carlos Murguia
Copywriter: Kelley Newman
Account Director: Stephanie Trager
MarCom Awards Winner
