Wilson Dow
Chicago, Illinois
PROS Outperform
Client: PROS
Category: Strategic Communications | Marketing/Promotion Campaign | 108c. Special Event
About Project
PROS Outperform is an annual global gathering where AI innovation takes center stage. PROS partners with Wilson Dow to create an immersive live experience that brings AI-powered commerce to life, allowing attendees to see, feel, and interact with the brand. From captivating mainstage moments to branded activations and seamless production design, every touchpoint reinforces PROS’s forward-thinking identity. The event embodies the spirit of the AI generation, where storytelling meets sensory engagement, and every moment empowers attendees to think bigger, move faster, and outperform for what’s next.
Credits
Wilson Dow
PROS