It’s Worth It Foster Family Recruitment Campaign - MarCom Awards

Children’s Home Society of North Carolina

Greensboro, North Carolina
Children’s Home Society offers a network of services and support throughout North Carolina to help establish and sustain healthy, loving relationships in every family. For 120 years, Children’s Home Society has provided a broad spectrum of programs and services including adoption, foster care, parenting education, family preservation, and teen responsibility. Children’s Home Society believes in the importance of family, not only in the life of a child but also in the foundation of a community.

It’s Worth It Foster Family Recruitment Campaign

Category: Advertising/Marketing | Ads | 1c. Advertising Campaign
About Project

Being a foster parent is not always easy, but our foster parents tell us the challenges are worth it when they see the impact they're having on the youth in their care and the surrounding community. Our commercials, billboards, and digital ads display the slogan "It's Worth It" to share this message with other prospective foster parents.

Credits

Raven Media House - video production