I*DEA Placemat - MarCom Awards

Titan Alpha

Washington, DC
Titan Alpha is a joint venture of PFS and CVP. This joint venture is built upon a well-established partnership that dates back to an October 2017 Mentor-Protégé Agreement between our two companies.

I*DEA Placemat

Client: U.S. Department of Veterans Affairs (VA), Office of Resolution Management, Diversity & Inclusion (ORMDI)
Category: Advertising/Marketing | Marketing/Promotion/Materials | 39. Specialty Item
About Project

The Department of Veterans Affairs (VA) Office of Resolution Management, Diversity & Inclusion (ORMDI) advances an inclusive environment that values and supports the diverse communities VA serves—employees, Veterans, their families, caregivers, and survivors—and cultivates equitable access to care, benefits, and services for all. With the release of Executive Orders 13985 and 14035 and other related Orders, and amidst growing social unrest, VA has a unique and meaningful opportunity. That opportunity is not only to identify and eliminate institutional barriers to equity at VA, but to proactively develop, enhance, and deliver agency-wide practices that will put the Department at the forefront of the federal movement to ensure inclusion, diversity, equity, and access to underserved and otherwise marginalized communities. To demonstrate commitment to this goal and weave these principles into the very fabric of the Department, VA launched an enterprise-wide initiative: I*DEA. The I*DEA placemat is a double-sided, 8.5x14” printable asset that introduces I*DEA, outlines initiative priorities, and provides resources and links to external parties. An interactive, 508-compliant digital version is also available to all VA employees on the I*DEA intranet.


Federal Team (Client):
Harvey Johnson, Deputy Assistant Secretary for Resolution Management, Diversity & Inclusion, U.S. Department of Veterans Affairs (VA)
Jennifer Moffitt, LPD, Program Manager, Office of Resolution Management, Diversity & Inclusion (ORMDI), U.S. Department of Veterans Affairs (VA)

Titan Alpha Team:
Rebecca Jane Hart, Chief Marketing Officer, Titan Alpha
Erin Gregory, Manager, Titan Alpha