Fuji America Virtual Showroom
Client: Fuji America
Category: Web Based | Web Element | 484. Other __________ | Virtual Demo/ 360 Video
About Project
Fuji America needed a way to showcase its smart factory machinery at tradeshows and in sales meetings, so they worked with Trekk to create a virtual showroom.To create this VR experience, we first captured 360-degree video footage of Fuji’s facility along with three individual Fuji machines and the Fuji Command Center, an innovative software solution that acts as the main hub of the smart factory. We used our 360-degree footage to craft an experience that begins in the lobby of Fuji’s facility. The user can “walk around” the space and choose equipment to inspect more closely. When exploring an individual product, the user can use buttons with the experience to “start” the equipment, zoom in on different areas of the machinery, read more about the equipment and its technical specs, and even look “under the hood” to watch the machine run from the inside.The experience included concise voiceover, which pointed out features and benefits of each machine, but it was designed to be usable without sound as well to still provide value on the tradeshow floor.
