Web3 & Blockchain World (W3B) - Hermes Creative Awards

MCI

Toronto, ON, CA
MCI is a global engagement and marketing agency that creates human-centric touch points that unleash the power of people.

About Project

Presented by Fortune, the Web3 & Blockchain World (W3B) Conference was hosted on November 8-9, 2022, at the Metro Toronto Convention Centre in Toronto, Canada. The conference attracted over 800 attendees to engage with the most distinguished leaders, thinkers, and innovators in the Web3 and Blockchain ecosystem.

W3B employed an innovative Canadian Camp Experience to create an interactive and festive atmosphere, including Main Lodge Keynotes, Fireside Chats, Campfire Sessions, and other engaging events.

The event's overarching theme of "Digital Assets: Digital Transformation" was supported by FedEx, Input Output, BTP, Prophecy DeFi, EY, and Hedera.

The hybrid Conference provided attendees with eight different thematic streams, enabling exploration of diverse topics such as Decentralized Finance (DeFi), Supply Chain Revolution, Web3 Platforms & DAOs, NFTs and Other Digital Assets, Environment Social and Governance (ESG), Digital Identity, The Metaverse & Hybrid Spaces, and Healthcare Revolution. The sessions were craftily designed to maximize opportunities for interaction among invited experts and attendees, whether in-person or online.

W3B broke down corporate barriers and forged new paths, creating a truly remarkable moment of intersection between frontier technology and accessible, enjoyable experiences, full of marshmallows, camaraderie, and strong human connection.

Credits

Airaj Isaacs - Project Director
Vini Apoena - Project Marketing Director
Linda Akkoyan - Influencer Outreach, Social Media Manager
Henrique Sabino - Graphic Designer
Jhonatan Veríssimo - Website Developer
Matheus Vieira - Video Production Manager
Anjali Mohan - Attendee Experience Manager
Andrew Facciolo - Sponsorship Manager
Lorena Mara - Analytics Specialist
Margaret Mayer - Community Manager
Alisa Acosta - Project Manager
Michael Glavich - Sales Manager
Lucy Montana - Event Production Manager & Onsite Coordinator
Douglas Heintzman - Curatorship & Speaker Line-up Manager
Pablo Bastos - Digital Advertising Manager
Roya Hussaini - PR Manager
Kirsten Sandberg - Customer Service Representative