Sour Punch Launch at Publix - Hermes Creative Awards

American Licorice Company

La Porte, Indiana, United States

Sour Punch Launch at Publix

Category: Electronic Media / Social Media / Interactive Media | Social Media | 142. Social Video
About Project

Sour Punch social media video to accompany the paid social efforts to support the new distribution at Publix. The animation was used on Facebook, Twitter, Instagram, and TikTok to accompany the in-store launch.

Credits

Mike Goodpaster - Social Media Marketing Manager
Colby Aitchison - Video & Animation Producer
Janelle Paisley - Creative Director