Moody Center - Hermes Creative Awards

Medium Giant

Dallas, TX
We are Medium Giant — a uniquely positioned company with local, regional, and national offices in Dallas, Denver, and Tulsa. We have built a model that combines our multiple divisions into one unified, innovative vision, including our strategic digital marketing agency; our legacy advertising organization and marketer of The Dallas Morning News; and our creative agency. We are focused on connecting businesses with the right consumers at the right time and the right place with a full portfolio of media, marketing, and creative capabilities. Making these connections is our “why.” Medium Giant clients trust us with their brands. That means we stop at nothing to reach every relevant audience, deliver results, and show a clear return on their investment.

About Project

Austin is known for tacos, hipster vibes, and live music — with a lot of cool venues. So when a $375 million, state-of-the-art arena designed for music, sports, and other local events showed up on the scene, it needed to generate maximum excitement and main-stage presence. By developing a visual identity we helped this new concert venue stand out in the city known as the “Live Music Capital of the World.”