Moody Center - Hermes Creative Awards

Medium Giant

Dallas, TX
Medium Giant is a media and marketing company with strengths in intelligence-driven, technology-enabled strategy, creative, and media services. Our purpose-driven curiosity pushes us to investigate further and challenge convention to break from the status quo because business growth requires positive change. Our divergent thinkers devise strategies that deepen connections, expand influence, and scale success for our ambitious and growth-oriented clients. We relentlessly pursue what’s possible to transform uncertainty into opportunity and risk into reward. To learn more about how we work, https://mediumgiant.co

About Project

Austin is known for tacos, hipster vibes, and live music — with a lot of cool venues. So when a $375 million, state-of-the-art arena designed for music, sports, and other local events showed up on the scene, it needed to generate maximum excitement and main-stage presence. By developing a visual identity we helped this new concert venue stand out in the city known as the “Live Music Capital of the World.”