Gary Gautier: people-centered leadership.

About Project

Gary Gautier, the new protagonist of an innovative saga
Casa Batlló cannot be understood without knowing the saga that has made it what it is today and of which Gary Gautier is its current protagonist. From a family of entrepreneurs, he has known how to forge himself from a very young age in the face of business challenges that he knew first-hand. Since his arrival at this World Heritage site in 2012 at just 29 years old, he has managed to make his creative and innovative restlessness lead Casa Batlló to milestones never imagined and never seen in a work by the genius Antoni Gaudí.
Human leadership in a technological project pandemic-proof.
As we all know, tourism was one of the sectors most affected by the pandemic, but Gary’s leadership allowed the final stretch of the great project of the new immersive visit of Casa Batlló started in 2017 to reach a good port for its launch in May 2021. Overcoming a genius like Gaudí is not easy and the temptation to eclipse him with cutting-edge technology is something that never went through the mind of this visionary leader. On the contrary, the immersive technology applied makes the visit of this World Heritage site the most human and emotional experience of all Gaudí’s works. A sensitivity that aligns totally with the values of Gary, a sensitive man committed to growing people through the realization of their own vital purpose.
Gary Gautier, general manager of Casa Batlló, deserves the award for the Individual's Specific Project Achievement for his outstanding leadership and contribution to the continued success of one of the most emblematic monuments in Barcelona and the world. Through his innovative vision and strategic approach, he has managed to revitalize the experience offered by Casa Batlló, making it an even more attractive and enriching tourist destination.
Results of exceptional direction and empathy
Under Gautier’s direction, Casa Batlló has experienced a significant increase in visitor traffic, as well as in their satisfaction. His ability to combine the preservation of architectural heritage with the implementation of cutting-edge technologies has resulted in a unique interactive and educational experience for visitors. In addition, he has shown a sensitivity towards local culture and the environment, establishing collaborative relationships with the community and promoting sustainability in the management of the monument. The 29 national and international awards and recognitions and the more than 3 million people who have passed through Casa Batlló since 2021 back him up.
Gary Gautier: people-centered leadership.
He has demonstrated excellence in human resource management, fostering an inspiring and motivating work environment for the Casa Batlló team. His ability to lead and communicate effectively has been key in the successful implementation of projects and improvements both at the operational and strategic level. Casa Batlló, hand in hand with Gary, has been the first museum in the world to have a comprehensive neurodivergent route team, hand in hand with Specialisterne.
In summary, Gary Gautier deserves the award for Individual's Specific Project Achievement for his outstanding humanistic leadership, his innovative vision, the tangible achievements in the revitalization and management of Casa Batlló, all of which has contributed to the enrichment of the museum sector, World Heritage, cultural tourism and the local community. A business perspective that increases the value of the good it preserves, preserves it for the next generation and is committed to achieving the purpose of Casa Batlló in every detail: to make people happy through art.

Interview: https://youtu.be/HTY-qMzGhHA?si=Ub4O7tXG_ezphab0