FIVE AI for Marketers Podcast - Hermes Creative Awards

Emodo

san francisco CA, CA
Emodo is the independent marketplace for quality-verified advertising. The company’s audiences, immersive ad creative and publisher solutions enable the world’s most recognizable brands to realize the full power of mobile advertising. Emodo elevates results through the application of pre-bid predictive models, trained by the industry’s most accurate truth sets, to identify top-performing inventory. The company’s horizontal platform brings together both buyers and sellers, making it easy for advertisers to buy the way they wish and improving the performance of campaigns. Emodo solutions are available through every leading DSP and through Managed Service. Emodo is a wholly-owned subsidiary of Ericsson, a world leader in telecommunications technology and services powering billions of mobile consumers worldwide.

FIVE AI for Marketers Podcast

Category: Electronic Media / Social Media / Interactive Media | Audio/Radio | 192c. Podcast Series
About Project

FIVE – The AI Podcast for Marketers is an ambitious show designed to help marketers understand the machine learning technologies that power more and more of the tools they rely upon. The 9-part series is the first to cover the complex topic of AI for the marketing audience. It explains relevant AI models, uses and capabilities while dispelling common myths, vendor claims and scary notions. Sound boring? Well, creating a show that successfully makes the technical subject matter interesting, relevant and easy for marketers to understand was a VERY significant challenge. That’s what makes the show special.
The show is intentionally produced to appeal to its creative, brand-oriented, marketing-minded audience. The show’s host, Jake Moskowitz is known in the advertising industry. The show’s production quality is much higher than most other B2B podcasts. The guests are high-profile experts in the digital marketing world. Each episode includes multiple segments that are stylistically different from one another. The show has an original theme song, original production music, sound design and features original artwork for each episode. Even the editing plays a role in the storytelling.

Credits

The FIVE audience grows with every episode and now numbers over 10,000.
FIVE – The AI Podcast for Marketers is presented by Emodo, a wholly owned subsidiary of Ericsson, and the Emodo Institute. It's produced by Robert Haskitt, Liz Wynnemer and Jake Moskowitz.