Diesel E-commerce Design - dotComm Awards

Frank Studio

Italy
Frank Studio is the consulting design partner powered by creativity. Specialized in creative strategy, interaction design, art direction and contenti creation, we help fashion, design and luxury lifestyle clients build their identities and provide the best end-to-end customer experience.

About Project

Diesel does not just represent a fashion label but a lifestyle with its own distinct community. This was our starting point when we designed diesel.com.
We set out to create a digital space where the brand and its customers could really connect, not just through the full range of products for sale but through a bold approach and full immersion in the brand experience with particular attention to founding pillars: passion, individuality and self-expression.

Credits

All editorial content (photographic and video) is the property of Diesel.