Kadro - AVA Digital Awards

Simple Web Solutions

Athens, GR
Simple Web Solutions is a multi-award-winning digital agency delivering high-impact digital marketing and premium web design services to brands across the globe. Since 2011, we’ve helped businesses grow through tailor-made strategies rooted in performance, creativity, and technical excellence. From powerful digital campaigns to custom-crafted websites, we build experiences that engage audiences and drive measurable results. With deep expertise in IT, digital strategy, and visual communication, we go beyond execution — we become a strategic partner. Every solution is uniquely designed to reflect your brand’s identity, business goals, and competitive landscape. Whether it's SEO, paid media, content marketing, or the complete redesign of your online presence, we work as an extension of your team — focused on helping you lead in your market and scale with confidence.

Kadro

Category: Digital Marketing | Digital Advertising | 11c. Social Media Advertising Campaign
About Project

Kadro.gr was created at the beginning of 2021. By October 2022, less than 10 orders had been placed.

The business owner had invested a lot of money in building and promoting the website, but had disappointing sales results.

After we took over the digital marketing of the company, we managed to achieve over 200 conversions in just 2 months.

Kadro.gr's market was analyzed, competitors and potential customers profiles were studied, and we implemented a specific social media ads strategy to penetrate the market and increase sales.

We differentiated the brand from its competitors and chose to target ads to 2 customer categories: 1) wholesale to decorators and 2) retail to home enthusiasts.

We created compelling content and designed engaging creatives for every customer segment.

We created powerful Lead ad campaigns on Facebook and Instagram to find potential customers and awareness, and remarketing campaigns to boost awareness and increase traffic and conversions.

Thanks to the approach we followed, we managed to make more than 200 conversions from wholesale and retail customers within 2 months.