MODintelechy

Austin, TX

MODintelechy (mod-in-tel-uh-key), inspired by the Greek concept of transforming potential into reality, is a B2B professional services firm that bridges strategy and execution to unlock revenue growth across the customer lifecycle. We specialize in data-driven, modern, and transformative digital initiatives that optimize existing technology ecosystems for mid-market and enterprise organizations, delivering exceptional customer experiences. Based in Austin, Texas, our full-service agency integrates experts in sales, marketing, technology, data, and creative fields to develop comprehensive digital programs. By optimizing the customer journey from engagement to retention, we drive consistent growth and long-term revenue success.

APOS Resource Center

Client: Lenovo

Category: Web-Based Production | Website | 101. Business to Business

About Project

The Lenovo APOS Resource Center was built for the Channel Community—empowering Channel Partners of all types with the tips and insights needed to easily activate APOS opportunities and tap into an untapped revenue stream.
The APOS Resource Center serves up to 40,000 Channel Partner accounts and the corresponding 800 Internal Sales reps; all in service of their 400,000 End Customers covering 22 countries.
This innovative web experience transformed hundreds of static assets into a single best-in-class digital experience with complete tracking and measurement in place.
Lenovo partnered with a professional services firm, MODintelechy, to design and build the website experience. MOD’s services team defined visual identity guidelines and designed a user experience to scale with the evolving needs of our Channel Community.
Localized in multiple languages and encompassing the full scale of APOS Services, we continue to build on the APOS Resource Center and deliver improvements on the user experience.